This class is available through the Skills and Technology Training Center in Fargo, ND. Check the STTC schedule for class availability.

Covers various print and electronic mediums. The focus is on learning design and design techniques. Some of the topics covered are:

• Design Method, sketching and comps, design rules
• Print Design
• Digital file formats
• Typography
• Color Theory, Color Psychology
• Branding
• Advertising

Principals of Design / Composition

• Composition 101
• Composition and Layout
• Get In Line
• Golden Mean
• Golden Mean via Layers
• Leading the Eye

Print Design

• Brands of the World
• Fit to Print
• Understanding Resolution
• Billboard Design

Digital File Formats

• Description of Graphic File Formats
• How should you save a PDF

What is the difference between raster (bitmap) and vector?

Raster or Bitmap -> Vector – >

Typography

• Know Your Type
• Identifont – identify fonts
• What The Font – identify fonts
• Max Kerning
• How to Design a Font
• I Love Typography

Color

• Adobe Kuler
• Solid to Process chips (PDF)
• Color Psychology
• Pantone
• Color and Accessibility
• How Colour Communicates Meaning

Advertising

• Ad Savvy
• Ads of the World

Recommended Reading

• Layers Magazine
• HOW Design
• GD USA
• Adobe.com – forums, exchange

Videos

• Artist Series
• Stefan Sagmeister – happy

Legal

Copyright on a website